The Reno City Council followed the planning commission’s lead and approved one of the lowest nighttime brightness levels for digital signs in the nation. But the city code change approved March 13 only applies to drive-through digital signs. All other digital signs in the city are not affected and are among the brightest in the […]
New Brightness Limit Approved on Some Digital Signs
Reno Council Approves Limits on Some Digital Signs
Looking at protecting Mt. Rose Highway, the Reno City Council unanimously agreed to a new narrowly targeted regulation to allow only gas station prices to be displayed digitally in areas where digital signs have been prohibited historically as long as the signs change or flip only once an hour.
Scenic Nevada supported the text […]
Billboard Lawsuit Dismissed
Judge Rules Against Scenic Nevada
Scenic Nevada’s lawsuit to force the removal of a 60-foot tall billboard in scenic south Reno was dismissed on a procedural issue, leaving unanswered for now the question of whether the giant sign was erected in violation of city codes as we believe it was. Scenic Nevada is considering an […]
National Scenic Byway Legislation Advances
Good news! The House passed legislation Feb. 6, reviving our nation’s Scenic Byway program. Now, the Senate is reviewing a companion bill. Write your Senators today urging them to vote yes on S 349 to restart the program.
Sen. Collins (R-ME) and Sen. Cardin (D-MD) […]
Scenic Nevada Challenges New Herz Billboard
Scenic Nevada filed a lawsuit Tuesday, July 30 against the city of Reno and billboard owner Lamar Advertising to remove a new billboard erected in April facing Interstate 580 near Mt. Rose Highway. Scenic Nevada wants the court to require the city to revoke the Herz billboard permit and make Lamar remove the sign at its own […]
State Senate Honors Doug
A proclamation, honoring Scenic Nevada founder Doug Smith, was presented on the floor of the Nevada State Senate by state Senator Julia Ratti April 30, 2019. Doug, who passed away March 25, was honored for his decades-long public service and advocacy work to protect the scenic beauty of Nevada.
Scenic Nevada is a 501c3 nonprofit, non-partisan, environmental organization that works to preserve, protect and enhance the scenic character of Nevada. Our principal activities are to educate the general public of the economic, social, and cultural benefits of scenic preservation. This includes billboard and sign control, protecting and supporting Scenic Byways, promoting sound wall alternatives, supporting open space and greenways plans and minimizing the impact of cell towers. Founded by Douglas G. Smith in 2000 to combat the proliferation of billboards in Reno, Scenic Nevada has grown to become a statewide organization. We are an all-volunteer group of people working to protect the scenic beauty of Nevada’s majestic landscape as well as the scenic character of our communities.