Through a generous grant from the John Ben Snow Memorial Trust, we developed several handouts, a new brochure and a PowerPoint presentation. We hope this handy information will help convince public officials, business owners and community members that strong sign control will help improve how our communities look. Protecting scenic beauty and preserving community character is the path to an economically successful region that will help improve everyone’s quality of life.
 
Please browse through the handouts and other information. Feel free to use the materials in this toolkit in presentations and conversations; Scenic Nevada board members and volunteers would also be happy to come and speak with your community group or agency. Contact us
 
Download anything you care to and pass it on to others. We’d appreciate your feedback and hope you find this information helpful.
 
Thanks to the John Ben Snow Memorial Trust for its support of the development of these educational materials.

Whether traditional or digital, billboards contribute to blight, mar scenic views, negatively impact property values and affect the quality of life in neighborhoods.

  Read the billboard fact sheet

Billboards
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Impacts on Wildlife
(PDF)

Cities are adopting lighting standards pushed by the sign industry at the peril of migrating birds and degradation of the night sky.

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Impacts on the Night Sky
(PDF)

Digital signs, on or off business premises, are far brighter than they need to be, adding to light pollution and degrading views of the night sky.

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Environmental Impacts
(PDF)

Digital billboards are intrusive energy hogs that contribute to skyglow and light pollution.

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Impacts on Business
(PDF)

The more a community does to enhance its unique natural, scenic, historic and architectural assets, the more tourism and business it attracts.

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Community Impacts
(PDF)

Ignoring warnings and studies by some experts, officials here are permitting digital signs under regulations pushed by the sign industry.

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Protecting Scenic Heritage
(PowerPoint)

A region’s permissive sign regulations work against the community’s desire to preserve, protect and enhance scenic beauty.

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Why We Work Together for a Scenic Nevada
The Facts About Billboards

Scenic Nevada has polled Reno voters and municipal candidates on the topic of billboards and scenic beauty. Read the analysis of voter responses, and see what city candidates had to say about these topics.

55%
Voters who believe the Reno City Council should not change city code to allow digital billboards:
55%
80%
Voters who believe it's important or very important for Reno to strive to preserve, protect and enhance scenic character:
80%